Learned to: develop an effective email marketing strategy to reach consumers and customers more efficiently, create compelling email content to reach target audience. use segmentation to reach different segments, and use analytics to measure success
Learned to: develop an effective content strategy, create content to reach target market on different channels, distribute content through different channels, and use analytics to measure success
Learned to: understand importance of buyer personas, attract, engage, and delight consumers to turn them into customers, and use analytics to measure success of content
Learned to: identify and nurture leads effectively, use communication to move consumers down the buyer's journey. effectively use technology to automate sales process when necessary, and use analytics to measure success
Learned to: develop a social media plan to complement business goals. create engaging content for various channels, effectively advertise on social media, and use analytics to measure success
Google Certifications
Learned to:
-Measure website traffic
-Analyze demographics
-Effectively use analytics to measure and improve performance